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Research and Markets: Global Microinsurance Market 2015 - Tapping an Unconventional MarketResearch and Markets (http://www.researchandmarkets.com/research/xxv6cn/insight_report) has announced the addition of the "Insight Report: Microinsurance - Tapping an Unconventional Market" report to their offering. 'Insight Report: Microinsurance - Tapping an Unconventional Market' analyzes the growth of microinsurance globally, and the threats and challenges it faces. Most microinsurance businesses are generated from developing countries; it is therefore important to understand the cultural diversity and business environments in Latin America, Asia and Africa. Asia accounts for 80% of the global microinsurance industry, followed by Latin America and Africa with 15% and 5% respectively, according to ILO and Munich Re. Asia had the highest number of people with microinsurance cover, at 170.4 million in 2012. Despite the rising penetration of funeral insurance in South Africa and mobile microinsurance (MMI) services in the Sub-Saharan African (SSA) market, overall microinsurance coverage is still very low in Africa. In Latin America, growth in microinsurance coverage is led by commercial insurers, unlike Asia and Africa, where markets are driven by subsidies, government funds and donors. The report also dicusses the dynamics of microinsurance business, providing insights into the microinsurance supply chain, business models, microinsurance products and the targeted consumer. Insurers are considering microinsurance as a long-term growth strategy in new and potentially high-growth markets. Insurers are increasingly collaborating with government agencies, non-government organizations (NGOs) and development organizations to create a market for microinsurance. Key Topics Covered: 1 Executive Summary 2 Global Landscape of Microinsurance 3 Dynamics of Microinsurance 3.1 Microinsurance Supply Chain 3.2 Business Model 3.3 Products 3.4 Consumer Segmentation 3.5 Viability of Microinsurance as a Business Case 4 Roles of Governments and NGOs in Developing Microinsurance 4.1 Governments 4.2 NGOs 5 Innovative Practices by Microinsurance Participants 5.1 Mobile Devices Increase Microinsurers' Ability to Reach Target (News - Alert) Group 5.2 Adoption of Technology to Improve Operational Efficiency 5.3 Use of Radio Frequency Identification (RFID) Chip to Minimize Fraud Claims 5.4 MMI - An Emerging Business Model 5.5 Loyalty-Based Products Drive Scale and Increase Insurance Awareness 6 Case Studies 6.1 R4 - Microinsurance Initiative to Manage Risk against Climate Change 6.2 Typhoon Haiyan - Role of Microinsurance as a Disaster Risk Management 6.3 Tigo Kiiray - Introduction of MMI Using Freemium Business Model 6.4 Sarve Shakti Suraksha - Building Scale through Mass Marketing 6.5 Seguros Futuro - Microinsurance Capitalizing on Repatriation and Remittances Channel 7 Appendix Companies Mentioned
For more information visit http://www.researchandmarkets.com/research/xxv6cn/insight_report
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